We value relationships: our ability to nurture old ones & our ability to build new ones


Chief Executive Officer

Former executive in the private post-secondary education sector with over 20 years of experience in Admissions and Marketing. In 2008, founded World Web Partners, a Digital Marketing Agency, offering Online Lead Generation and Search Engine Marketing, including Pay-Per-Click Advertising and Search Engine Optimization. In 2012, launched Tribeca Marketing Group, a Full-Service Agency, specializing in Pay-Per-Lead Management, Traditional Marketing and Social Media, among other services.  In order to better serve the needs of clients and to address market demand, in 2014 established RolCall, a Call Center Solution, and Ynot?, a comprehensive and integrated software application for lead delivery and lead management.


SEO Specialist


Paid Search Manager

Completed 8 years in Admissions Management prior to joining the team. He is now certified in Google AdWords, Google Analytics, and Bing.



Senior Account Manager

Laurie Sparta came to Tribeca Marketing Group as a Senior Account Manager from their sister company World Web Partners. She is a graduate of Muhlenberg College, located in Allentown, Pennsylvania with a bachelor’s degree in Media and Communication.

Laurie has over six years of client and vendor management experience in the Education industry. At World Web Partners, she served as Online Marketing Manager and subsequently Client Account Manager. Laurie was responsible for optimizing each Pay per Lead campaign based on the clients’ individual needs.

Now at Tribeca Marketing Group, Laurie helps to create, deploy and manage several of our clients’ advertising and marketing plans, which vary from Digital to Traditional Media.


Although originally from New Jersey, the Florida sun seems to better accommodate her love for the beach and boating.


Senior Account Manager

JoAnna is a 3rd year Senior Account Manager at Tribeca Marketing Group, originally starting her career in Education Marketing in 2011 at Tribeca’s sister company, World Web Partners, as an intern in college while she studied Business Management. After graduation, she knew that she wanted to pursue a career in a fast paced, challenging work environment. Passionate about technology, data analysis and campaign optimization, JoAnna assists clients in achieving their maximum ROI in various marketing channels by employing and deploying best practices while also working closely with each of the Channel Managers on a daily basis to ensure consistent optimization. In her spare time, JoAnnaloves to cook gourmet, write entries on her Blog site and spend time with her husband and two year old son.



Graphic Designer


Social Media Coordinator

Isis Duero graduated from Florida International University with a bachelor’s degree in Media and Communication. As a social media coordinator, Isis communicates the company’s brand through social media campaigns executed across multiple platforms. She manages social media marketing campaigns and develops relevant content topics to reach the company’s targeted audience. She monitors, engages and communicate with followers while cultivating leads and customer relationships. When she’s not blogging or tweeting about politics and human rights, you can find Isis on Instagram, sharing photos of her many travels throughout Asia and Europe.


My name is Sara Manduley and I am the proud Ambassador for Tribeca Marketing Group. I have many years’ experience in management, sales, administrative & organizational skills. I love to meet & engage with everyone I speak with….Love what I do and feel very fortunate to work with great professional teams and a knowledgeable and caring organization. Love to read, go shopping and to listen to the latest news and what is happening around the world. What inspires me is the challenges in life, either professionally or personally and from there I set my goals! I love it when I reach my goal


Vice President of Marketing

Is a 14 year + Digital Marketing executive with a broad range of experience in private, post- secondary education and business-to-consumer online inquiry generation marketin


Vice President of Client Services

Richard has been a Campus Operations specialist for over 20 years in the private post-secondary education sector.


Chief Operating Officer

Wendy is an Education industry executive with more than 25 years in the business.  Wendy has held numerous positions in both privately-held and publicly-traded school groups.  For many years, prior to co-founding Tribeca Marketing Group with her husband Anthony Rolon in 2011, Wendy was an Operational Vice-President managing School Directors to financial, educational and operational outcomes.  At Tribeca, food is the official love language.  Wendy, Anthony and the team are a close-knit group who enjoy working hard and sharing good times and meals together.  In her free time, Wendy enjoys traveling the globe with her family.


Media Director

Is a 15-year veteran in Student and Career Services and a Graduate of the private post-secondary education sector, with Multimedia Marketing and Creative Services background.


Digital Media Coordinator


© Tribeca Marketing Group 2015